Keenwork was responsible for the environmental branding and signage project for Cazoolo, a space created by Braskem to foster innovation, knowledge sharing, and the co-creation of packaging solutions. Conceived as a living laboratory, the environment hosts discussions, workshops, and experiments that drive circularity and the development of new sustainable solutions.
Cazoolo has established itself as a hub for collaborative innovation. To translate this creative and collective spirit, Keenwork developed a visual concept inspired by integration, co-creation, and exchange. Graphic elements were designed to blend seamlessly with the architecture, while panels and frames extend visually throughout the space, interacting with people and encouraging exploration and experimentation.
The result is a space that inspires innovation in every detail, a living experience of collaboration and sustainability where design, purpose, and the future come together.





Felipe Castellari
Head of Creative
Felipe Castellari
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